Chris Winters F.A.M. Facebook Agency Machine is a 13-module training for building a Facebook advertising agency that serves local businesses. Get it with fast delivery and lifetime access at Courses On Budget, and check the coupon page before you pay.
Chris Winters F.A.M. Facebook Agency Machine: Build a Local Facebook Ads Agency
The sales page describes it as local Facebook agency coaching “for the price of a cheap Udemy course”. Whether or not you take that slogan literally, the structure is what matters: thirteen modules that follow the order in which you would actually start an agency, from picking a niche to getting paid.
You start with the overview and niche selection, then download and install mock-up funnels (the course uses ClickFunnels templates) and build your own funnel. The middle of the program covers personalized video prospecting, landing your first client, setting up the Facebook ad account, preparing the client campaign and creating the ad. Later modules go into Facebook pixels, ad account structure, audiences (cold, warm, email lists, retargeting and lookalikes) and launching with the Waterfall Campaign Framework.
There is also a “FAM Vault” bonus with pre-built campaign material for five niche folders: Chiropractor Funnel, two Kids Martial Arts folders, Cryotherapy and Dentist. Instead of staring at a blank page you can study finished examples. Want to compare formats? Browse our Marketing category or the marketing courses list.
How to Get This Course in 4 Steps
Course at a Glance
| Detail | Value |
|---|---|
| Video lessons | 133 |
| Files | 182 |
| Folders | 20 |
| Total size | 10.12 GB |
| Delivery | Fast delivery after payment |
| Access | Lifetime access, one-time price |
What You Will Learn Inside This Agency Program
These are the skill areas confirmed by the module names and the page description:
- Niche selection and research: choosing and validating a local niche for your agency.
- Funnel building: installing mock-up funnels and building and reviewing your own.
- Personalized video prospecting: reaching potential clients with a personalized video.
- Ad account setup: business manager, ad account structure and Facebook pixel installation.
- Audiences: cold and warm audiences, email list uploads, web retargeting and lookalikes.
- Launching campaigns: the Waterfall Campaign Framework, spend planning and data analysis of campaigns.
- Getting paid: a dedicated module on how to collect payment from clients.
- FAM Vault: done-for-you niche material for five niche folders.
Full File Index
Here is the full index of the package, listed with the original folder and file names:
- DA University.png
FAM – Vault · 16 files
- FAM Vault – DFY Proven Niches , Ads , Videos — DA University.png
- 1. Chiropractor Funnel
- FAM Vault – DFY Proven Niches , Ads , Videos — DA University.png
- Links.txt
- Video Mockup Template.mp4
- 2. Kids Martial Arts
- FAM Vault – DFY Proven Niches , Ads , Videos — DA University.mp4
- Links.txt
- Screenshot_2019-07-19 FAM Vault – DFY Proven Niches , Ads , Videos — DA University.png
- 3. Cryotherapy
- FAM Vault – DFY Proven Niches , Ads , Videos — DA University_2.mp4
- Links.txt
- Screenshot_2019-07-19 FAM Vault – DFY Proven Niches , Ads , Videos — DA University.png
- 4. Dentist
- FAM Vault – DFY Proven Niches , Ads , Videos — DA University.mp4
- Links.txt
- Screenshot_2019-07-19 FAM Vault – DFY Proven Niches , Ads , Videos — DA University.png
- 5. Kids Martial Arts
- FAM Vault – DFY Proven Niches , Ads , Videos — DA University_2.mp4
- Links.txt
- Screenshot_2019-07-19 FAM Vault – DFY Proven Niches , Ads , Videos — DA University.png
Module 1 – Overview & Niche Selection · 6 files
- M1.0 FAM Overview.mp4
- M1.1 Select Your Niche.mp4
- M1.2 Niche Research Part 1.mp4
- M1.3 Niche Research Part 2.mp4
- M1.3b Info & Ads Tab Replacement.mp4
- Module 01 – Overview Niche Selection — DA University.jpg
Module 10 – Facebook Pixels Overview and Installations · 9 files
- Links.txt
- M10.1 Facebook Pixel Introduction.mp4
- M10.2 How Pixel Work (Diagrammatic Explanation).mp4
- M10.3 Creating Your Master Facebook Pixel.mp4
- M10.4 Installing Pixel In Click Funnels.mp4
- M10.5 Installing Pixel Helper Extension.mp4
- M10.6 Install Pixel Events.mp4
- M10.7 Assigning Pixel To An Ad Account.mp4
- Module 10 – Facebook pixels overview and installations — DA University.jpg
Module 11 – Understanding Terminologies And Structure Of Facebook Ads · 10 files
- Links.txt
- M11.1 The Anatomy of business manager.mp4
- M11.2 Structure of Ad account (Diagrammatic Explanation).mp4
- M11.3 Structure of Ad account – Real Ad Account.mp4
- M11.4 Audiences overview (cold & warm Interests Age ranges).mp4
- M11.5 Uploading email lists & Creating facebook audience.mp4
- M11.6 Creating web retargeting audiences from website visitors.mp4
- M11.7 Creating lookalike audiences.mp4
- M11.8 What if you dont have a customer list and pixel list.mp4
- Module 11 – Understanding Terminologies And Structure Of Facebook Ads — DA University.jpg
Module 12 – Facebook Ads Launching · 19 files
- M12.1 The Waterfall Campaign Framework.mp4
- M12.1 The-Waterfall-Campaign-Framework-WC-1.pdf
- M12.10 Final Results of Waterfall Campaign 1.mp4
- M12.11 Launching Waterfall Campaign 2.mp4
- M12.12 Data Analysis of Campaign 2.mp4
- M12.13 Launching Waterfall Campaign 3 (The golden campaign).mp4
- M12.16 Data Analysis & Scaling of Campaign 3.mp4
- M12.17 The Brand You Created (The beast).mp4
- M12.2 How much should I spend for facebook ads.mp4
- M12.3 Campaign Launch Checklist.mp4
- M12.3 FAM_Campaign_Launch-Checklist.pdf
- M12.4 Launching The First Waterfall Campaign (Part 1).mp4
- M12.5 Dark Post Advantages & Why You Should Use It.mp4
- M12.6 Launching Duplicated Adsets In Campaign 1 (Part 2 of Campaign 1).mp4
- M12.7 Reading the relevant data from Facebook Ads manager.mp4
- M12.8 #1 Reason Why Your Campaign Will Fail.mp4
- M12.9 Data Analysis Of Campaign 1 And Bringing the CPL Further Down.mp4
- M12.9 FAM-Analysis-Data-Points-1.docx
- Module 12 – Facebook Ads Launching — DA University.jpg
Module 13 – Getting Paid · 9 files
- M13.1 When to stop free trial.mp4
- M13.2 Different ways of processing payments.mp4
- M13.4 Adding local business client to business manager.mp4
- M13.5 How To Add Your Credit Card To Facebook (Walk through for client).mp4
- M13.5a FAM – How To Add Your Credit Card To Facebook (for client).mp4
- M13.6 Using Credit card authorization forms.mp4
- M13.6 Credit-Card-Authorization-Form.docx
- Module 13 – Getting Paid — DA University.png
- Video 13.4 Video Missing.txt
Module 2 – Download & Install Mock-up Funnels · 4 files
- Links.txt
- M2.0 Get Clickfunnels.mp4
- M2.1 Install Your Funnels.mp4
- Module 02 – Download Install Money Funnels — DA University.png
Module 3 – Building Your Funnel · 23 files
- Links.txt
- M3.0 Introduction To Module 3.mp4
- M3.1 Building Your Mock-Up Funnel.mp4
- M3.10 Adding Testimonials.mp4
- M3.11 Footer Of Your funnel.mp4
- M3.12 Editing Thank you page.mp4
- M3.13 Thank You Page Offer change.mp4
- M3.14 How To Add Calendly Appointment Calendar To Thank You Page.mp4
- M3.15 Add Tap To Call Instead Of Scheduler.mp4
- M3.15B Thank You Page Exit Popup.mp4
- M3.16 Mock-up Funnel 2 (Auto Detailing to Martial Arts Funnel).mp4
- M3.17 Mock-up Funnel 2 (Auto Detailing to Martial Arts Funnel) Part 2.mp4
- M3.2 Which Funnel To Choose.mp4
- M3.3 Finding Resources For Your Funnel.mp4
- M3.4 Update Logo Of Your Funnel.mp4
- M3.4-B Troubleshoot Logos That look weird.mp4
- M3.5 Changing The Background Of Funnel.mp4
- M3.6 Editing Text Inside Funnel.mp4
- M3.6b If the offer is not Free.mp4
- M3.7 Editing Buttons In Clickfunnels.mp4
- M3.8 Editing Popup.mp4
- M3.9 Adding Videos To Funnel.mp4
- Module 03 – Building Your Funnel — DA University.jpg
Module 4 – Review Your Funnel · 3 files
- M4.0 Reviewing Your Funnel — DA University.mp4
- M4.1 Best Practices In Your Funnel.mp4
- Module 04 – Reviewing Your Funnel — DA University.png
Module 5 – Personalized Video · 32 files
- Links.txt
- M5.0 Overview Personalized Video.mp4
- M5.1 Process Overview.mp4
- M5.1 Personalized-Video-Steps-1.pdf
- M5.10 How to find your ideal prospects.mp4
- M5.11 How to find your ideal prospects Part 2.mp4
- M5.12 Facebook Info & Ads Replacement (Facebook Ads Library).mp4
- M5.13 Million Dollar Assignment (thee MOST important Assignment so far).mp4
- M5.13 FAM-Look-For-Clients-Exampls.xlsx
- M5.14 Million Dollar Assignment (sample).mp4
- M5.2 Download Screen Cast O Matic.mp4
- M5.3 How To Film Personalized Video Intro.mp4
- M5.3 FAM-Video-Creation-Steps.pdf
- M5.4 How To Film Personalized Video Longer Part.mp4
- M5.4 FAM-Send-Personal-Video-Slides.pptx
- M5.5 How To Merge Intro + Personalized Part.mp4
- M5.5a Private Video for Dave Diego only.mp4
- M5.6 Youtube Title and Description.mp4
- M5.6 Email-and-Youtube-template.rtf
- M5.6a Optional shorten URL in YT description with httpbitly.com.mp4
- M5.6b Where to send prospects after they watch your personalized video.mp4
- M5.7 Personalized Video Making.mp4
- M5.7a Personal video for Steve Smith only.mp4
- M5.7b Private personal video for Chris Win.mp4
- M5.7c Best Practices When Merging Videos.mp4
- M5.7d How to save video as MP4.mp4
- M5.7e How to upload and merge the saved mp4 video to new Intro videos.mp4
- M5.7f Remove distortion from webcam background (if any).mp4
- M5.8 Email Templates.mp4
- M5.8a Personalized Video Assignment.mp4
- M5.9 Overview Part 2 Personalized Videos To Get Clients.mp4
- Module 05 – Personalized Video — DA University.jpg
Module 6 – Your First Client · 19 files
- Links.txt
- M6.0 Introduction.mp4
- M6.1 Client Excel Worksheet.mp4
- M6.1 Tracking-Results-For-Clients-New-Version-.xlsx
- M6.10 Sales Part 1.mp4
- M6.11 Sales Part 2.mp4
- M6.13 Sales Part 4.mp4
- M6.13 CAM_FAM-Sale-Guidelines-PDF.pdf
- M6.13 CAM_FAM-Sale-Guidelines-Word-Doc.docx
- M6.2 How to track leads with Click Funnels.mp4
- M6.3 Handshake Agreement Intro.mp4
- M6.4 Prepare Handshake Agreement for Online Signature.mp4
- M6.4 Handshake-Agreement-First-Client.pdf
- M6.5 Getting The Agreement Signed By Client (Free Method).mp4
- M6.6 Getting The Agreement Signed By Client (Paid Method).mp4
- M6.7 How to invoice client using PayPal.mp4
- M6.8 How to create thank you page in CAM.mp4
- M6.9 Editing Thank you for payment page.mp4
- Module 06 – Your First Client — DA University.png
Module 7 – Facebook Ad Account Setup · 6 files
- Links.txt
- M7.1 Make fb business manager.mp4
- M7.2 Creating your ad account.mp4
- M7.3 Add payment method to ad account.mp4
- M7.4 Creating master facebook page.mp4
- Module 07 – Facebook Ad Account Setup — DA University.png
Module 8 – Preparing client campaign · 11 files
- Links.txt
- M8.1 Collecting assets (logos , images , videos , email lists).mp4
- M8.2 Duplicate mock-up funnel to make clients funnel.mp4
- M8.3 Funnel 2 Modification for client.mp4
- M8.4 Privacy Policy and Terms Of Service.mp4
- M8.5 Connecting clickfunnels to active campaign.mp4
- M8.6 Creating a list in active campaign and connect to funnel.mp4
- M8.7 Adding local business as a user.mp4
- M8.8 Automation Working Overview.mp4
- M8.9 Installing Automations.mp4
- Module 08 – Preparing client campaign — DA University.jpg
Module 9 – Creating The Ad · 14 files
- Links.txt
- M9.1 Facebook ads Compliance.mp4
- M9.10 Writing the Ad.mp4
- M9.10 Ad-Copy-Template.docx
- M9.2 Importance of Video ad & Funnel Congruency.mp4
- M9.3 Video Slides Size & Length.mp4
- M9.4 Easiest Methods to create video ad.mp4
- M9.5 Create Simple video with Rocketium.mp4
- M9.5a See the sample of 15 second video created in this tutorial.mp4
- M9.6 Create videos with Rocketim Part 1 (Advanced – Optional).mp4
- M9.7 Create videos with Rocketim Part 2 (Advanced – Optional).mp4
- M9.8 Uploading video to asset library.mp4
- M9.9 Using creative hub to preview the ad and video.mp4
- Module 09 – Creating The Ad — DA University.jpg
Structured Agency Training vs. Learning on Your Own
Starting an agency without a process means paying for mistakes with client money. Here is how a structured program differs:
| Factor | F.A.M. package | Learning on your own |
|---|---|---|
| Structure | 13 modules from niche to getting paid | Scattered videos and posts |
| Format | Videos, PDFs, worksheets and templates | Mixed sources |
| Size | About 10.12 GB, 182 files | Unknown |
| Examples | FAM Vault with five niche folders | Build from scratch |
| Delivery | Fast delivery after payment | Not applicable |
| Price on Courses On Budget | One-time price + coupon available | Often a high full price |
Chris Winters – F.A.M. Facebook Agency Machine
A 13-module local Facebook agency program with funnel templates, personalized video prospecting, ad account setup and a FAM Vault of niche folders.
- Modules 1-4: niche, funnel mock-ups and funnel review
- Modules 5-6: personalized video and your first client
- Modules 7-12: ad account, pixels, audiences and launching
- Module 13: Getting Paid, plus the FAM Vault
Who Is This Course For?
- Beginners planning a Facebook ads agency for local businesses.
- Freelancers who want a repeatable client-acquisition process.
- Marketers who need ready examples in specific niches.
- Learners who like to follow structured modules at their own pace.
Pros and Cons
- Full path from niche selection to getting paid
- FAM Vault with five niche folders
- Detailed Facebook pixel and audience modules
- Fast delivery and lifetime access
- Self-study files: no 1-1 coaching included in this package
- Large package of over 10 GB
- Facebook interface and rules change, so adapt steps
Frequently Asked Questions
What is F.A.M.?
F.A.M. stands for Facebook Agency Machine, a program for building a Facebook advertising agency for local businesses.
How many modules does it have?
13 modules, plus the FAM Vault bonus folders. The package has 182 files and about 10.12 GB.
Which niches are in the Vault?
Chiropractor, Kids Martial Arts (two folders), Cryotherapy and Dentist.
Is there a discount?
Yes. A discount coupon is available on the coupons page for use at checkout.
Where can I find related courses?
See the Marketing category and the marketing courses cheap list.
More Courses You May Like
Client Engagement On Facebook Video Series Pack
A Facebook-focused video and audio pack to pair with agency training.
Facebook Ads Jumpstarter Blueprint Click By Click Campaigns
More Facebook ads training for building campaigns.
If you want to sell Facebook ads as a service, this package gives you a process from the first niche decision to the invoice. The FAM Vault examples shorten the blank-page phase considerably.
Get it through Courses On Budget, apply the coupon at checkout and start with Module 1 this week.
Track new releases on our Updates page.
Browse the category: Marketing Courses Cheap
External resource: Social media marketing (Wikipedia)
Recommended course stack:




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