Derek Johanson – T-Minus 15 Minute Sales Pages shows you how to write a complete, high-converting sales page in about 15 minutes using your own words plus AI. Get Derek Johanson’s training on Courses On Budget with fast delivery and an extra-discount coupon.
Write a Derek Johanson – T-Minus 15 Minute Sales Pages
Most people delay their offer because the sales page feels like a week of work. T-Minus 15 Minute Sales Pages turns it into an assembly job: you bring content you have already written, and a trained AI copywriter structures it into persuasive sales copy.
The method is built on 13 years of CopyHour methodology and the Seven Figure Sales Writing Framework, which the program page ties to $800M+ in student sales.
The 5-Step T-Minus 15 Process
- Load the training document into a Claude project (or any AI) so it learns how to structure content into sales copy.
- Feed in your existing content: newsletters, blog posts, emails, tutorials, social posts or coaching call transcripts.
- Write a little new content: offer details, pricing and guarantee.
- Run the prompt and get a first draft of the sales page, written in your words.
- Edit lightly: 10–15 minutes of tweaks and it is ready to publish.
| Who does what | You | The AI |
|---|---|---|
| Ideas and strategy | You keep control | Follows your input |
| Existing content | You supply it | Learns your voice from it |
| Offer, price, guarantee | You write it (minimal) | Places it in the page structure |
| Structure and persuasion | You review | Assembles headline, argument, offer and CTA |
| Final polish | Light edit in 10–15 minutes | Refinement prompts help tighten |
What Is Inside T-Minus 15 Minute Sales Pages
Core Training
The Recorded Over-the-Shoulder Session
Derek writes a real sales page from scratch, in real time. You see the setup, the content gathering and the editing.
- Set up a Claude project (or any AI) for sales page writing
- Gather your best existing content
- Know the minimal new content you must write
- See the exact prompts and why each one matters
- Edit AI output so it sounds like you
- Structure the page: headline, sales argument, offer, CTA
Core Asset
The 15,000-Word Sales Letter Training Document
The document that trains the AI. It covers the proven page structure, the psychology behind each section, and how to keep your voice in small transitions. The program page says you can also study it yourself and take AI out of the equation.
| Bundle item | What it gives you |
|---|---|
| Prompts | Content gathering, main sales page generation, editing and refinement, and prompts for courses, coaching, digital products and services |
| Sales page templates | Ready layouts, design guidance and headline and subheadline formulas |
| Bonus: AI Prompt Library | Prompts for content creation, offer development and email writing (listed as a $99 value) |
| Bonus: Rapid Offer Checklist | Checklist from idea to live offer (listed as a $99 value) |
Files in the Index
| File | Type |
|---|---|
| T-Minus 15 Minute Sales Pages Video Replay | Video (MP4) + notes (DOCX) |
| T-Minus 15 Minute Sales Pages Files & Links | |
| Sales Letter Writer Package | ZIP |
| 10 Answer Leveling Prompts For Email Based Businesses | DOCX |
| 10 Voice Mode Prompts For Email Based Businesses | DOCX |
| 25 Black Magic Prompts for Email Based Businesses | DOCX |
| The 30 Second Survey | DOCX |
| Links |
T-Minus 15 vs. Writing a Sales Page From Scratch
| Factor | Blank page | T-Minus 15 Minute Sales Pages |
|---|---|---|
| Starting point | Empty document | Your own existing content |
| Structure | Guess the order | Proven headline, argument, offer, CTA structure |
| Voice | Generic AI text | Trained to write in your voice for transitions |
| Time to first draft | Days | One prompt run |
| Reuse | Start over each offer | Same prompts for courses, coaching, products and services |
- Want deeper copy craft? Add Neville Medhora’s Copywriting Course.
- Need page design? See James Wedmore – Sales Page By Design.
- Fast route from your content to a full sales page draft
- 15,000-word training document you can study without AI
- Exact prompts plus templates and headline formulas
- Two bonuses: prompt library and rapid offer checklist
- Fast delivery, one-time price
- One main video: value comes from the document and prompts
- You still need existing content and your own AI tool
- Light editing is required before publishing
T-Minus 15 Minute Sales Pages is the shortest path we have seen from “I have content” to “I have a sales page”. It is compact, prompt-driven and practical for anyone selling a course, coaching or digital product.
Related reads on our blog: Arman Assadi 7 Figure Copywriting index review · Marie Forleo Copy Cure index review.
Buy it through Courses On Budget, use the coupon on our coupons page and check the updates page for new copywriting releases.
Browse the category: Marketing Courses
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External resources: Copywriting overview
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