What is Andrew Foxwell Assessment Action Ascension Version 2.0 for Cheap?
Here’s What You Get:
Our AAA 2.0 program, the most up-to-date version of our most popular course ever (1000+ sold, 0 refunds) has been used to train thousands of media buyers worldwide since its original release in 2022.
This update includes all the ins and outs you must understand to be successful today in Meta advertising for direct response. This course turns junior to mid level Meta ad buyers into seasoned experts. If you or your team need to be refreshed or trained to run Meta ad accounts properly and successfully, this is the only training you’ll need.
You’ll learn everything you need to know from setting client expectations, reporting, financial calculations each client needs to do, along with funnel structure, an incredibly deep creative course, technical requirements for high-achieving accounts, and much more.
The AAA program was created to bring junior to mid-level ad buyers into the big leagues. It can serve as a comprehensive, full-team training tool so you don’t have to create training materials from scratch.
Topics Covered
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Client goal setting and expectation management
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Meta account assessment and optimization
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Client reporting
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Client expectations
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Internal reporting
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What metrics to focus on to drive sales
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Reporting with third-party tools, including Northbeam and Triple Whale
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Attribution window choices and decision making
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Why first-party data matters
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Soft reporting metrics
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Hard reporting metrics
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Performance evaluation
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Daily optimization
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Helping clients figure out what numbers they have to hit
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Custom metrics
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Google Data Studio / Supermetrics
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Explaining attribution
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Audience structure
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Testing ABO
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Alternative non ABO testing
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ASC
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Prospecting audiences
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Middle funnel and bottom funnel structure
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Dynamic ads for broad audience
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An ideal remarketing setup
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Using your catalog properly
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Finding new customer segments
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Retargeting
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Web Campaigns
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Setting up Meta Shops properly
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Bidding
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Cost cap
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Reporting for media buyers
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Using Advantage+
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The importance of social proof
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Landing pages to test
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Creative sourcing
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Creative cornerstones
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Types of creatives needed
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Whitelisting
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Managing an in-house creative team
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Creative testing and scaling
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Sandbox and dynamic testing framework
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Creative scaling
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Creative review process
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Analyze past performance
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Hard and soft reporting metrics
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Checking your pixel
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Checking your catalog
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Checking your events
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Sourcing UGC creators
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and SO much more!
Andrew Foxwell Assessment Action Ascension Version 2.0 Index:
📂 00-Resources
📄 00-Resources.txt (30.00 B)
📂 01-Introduction and getting started
📄 01-Getting Started With This Course.mp4 (26.89 MB)
📂 02-Phase 1
📄 01-Analyze Current Performance.mp4 (96.32 MB)
📄 02-Set And Define Goals And Opportunities.mp4 (49.23 MB)
📄 03-Auditing Accounts.mp4 (1.01 MB)
📄 04-Additional Resource – Live Audit – Review of a brand.mp4 (532.43 MB)
📄 04-Additional Resource – Live Audit – Review of a brand.pdf (137.28 KB)
📄 05-Additional Resource – Live Audit – Skincare Brand.mp4 (566.64 MB)
📄 05-Additional Resource – Live Audit – Skincare Brand.pdf (131.34 KB)
📄 06-Additional Resource – Auditing Templates And Links.pdf (146.94 KB)
📄 06-Billion Dollar Ad Account Audit Template – Make A Copy.docx (24.01 KB)
📄 07-Copy of [TEMPLATE] – Media Buyer Financials – Updated Feb 2025.xlsx (239.93 KB)
📄 07-[TEMPLATE] – Media Buyer Financials – Google Sheets._converted.mp4 (490.40 MB)
📄 07-[TEMPLATE] – Media Buyer Financials – Google Sheets.mp4 (463.80 MB)
📂 03-Phase 2
📄 01-Daily Optimizations.mp4 (28.69 MB)
📄 02-Campaign and Audience structure.mp4 (25.34 MB)
📄 03-Advertising Funnels.mp4 (16.94 MB)
📄 04-Placement Considerations.mp4 (7.27 MB)
📄 05-Bidding.mp4 (9.99 MB)
📄 06-How To Set Up A Cost Cap – With Courtney Fritts.mp4 (26.01 MB)
📄 07-Reporting.mp4 (23.13 MB)
📄 08-Additional Resources.pdf (38.96 KB)
📄 08-Foxwell Founders Landing Page Roast Episode 4.mp4 (830.44 MB)
📄 09-Additional Resource – Landing page testing with Aanarav.mp4 (53.60 MB)
📄 10-Additional Resource – Members CRO Call – August 2024- Heat Maps Intelligems and LP Breakdowns.mp4 (51.23 MB)
📄 11-Additional Resource – Members CRO Call – May 2024 – Big Swings When Testing Landing Pages.mp4 (70.66 MB)
📄 12-Additional Resource – How The Best Brands Test Landing Pages.mp4 (170.92 MB)
📂 04-Phase 3
📄 01-Building a Creative Foundation.mp4 (99.02 MB)
📄 02-Analysis briefing sourcing and creating.mp4 (79.71 MB)
📄 03-Creator Brief Template.docx (84.70 KB)
📄 03-Creator Brief Templates.pdf (30.67 KB)
📄 04-Creator Script Template.docx (8.34 KB)
📄 04-Creator Script Templates.pdf (25.18 KB)
📄 05-Creator Out-Reach Templates.pdf (23.82 KB)
📄 05-Creator Souricng Reach Out.docx (7.03 KB)
📄 06-Creative Testing.mp4 (80.64 MB)
📄 07-Creative Scaling.mp4 (22.04 MB)
📄 08-Creative Reporting and Analysis.mp4 (60.42 MB)
📄 09-Creative Benchmarks Guide.pdf (19.46 KB)
📂 05-Phase 4
📄 01-Tech Checks.mp4 (323.46 KB)
📄 02-Intro Settings Cookies.mp4 (18.54 MB)
📄 03-Settings Continued.mp4 (6.87 MB)
📄 04-Event Data.mp4 (24.37 MB)
📄 05-Event Testing.mp4 (11.24 MB)
📂 06-Closing Thoughts
📄 01-Closing Thoughts.mp4 (986.19 KB)
💬 Feel free to reach out to our CHAT support for personalized assistance and detailed information tailored to your needs. We’re here to help!



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