Pin & Thrive is a self paced, online course created by Sydney Kerr & Jessica Hawks, for anyone who wants to build a work-from-anywhere profitable business in Pinterest management. We are giving you all the technical skills you need to master Pinterest, as well as the business knowledge to become a booked out and thriving Pinterest Manager.

Blogging Blueprint is a self paced, online course created by Fluent University and instructed by Sydney Kerr, for anyone who wants to build a work-from-anywhere profitable business in blogging. We are giving you all the technical skills you need to master blogging, as well as the business knowledge to become a booked out and thriving blogging VA.

Flodesk Fluency is a self paced, online course created by Fluent University and instructed by Jessica Hawks with guest instructor Sarah Ellefson of BRANDSPEAK Studio, for anyone who wants to build a work-from-anywhere profitable business in email marketing. We are giving you all the technical skills you need to master email marketing in Flodesk, as well as the business knowledge to become a booked out and thriving Flodesk VA.

What You’ll Learn In The Trio Bundle

MODULES OF LEARNING: PIN & THRIVE

• Module 1: Business Foundations
  Understand Pinterest as a marketing platform and get everything you need to create your business in a niche you love
• Module 2: Content
  How to market your online business and create content that showcases your skills and abilities so you can sell your Pinterest Manager services with ease
• Module 3: Finding and Onboarding Clients
  Gain insight into a stellar client experience and how to provide a smooth experience from start to finish with personality and professionalism
• Module 4: Pinterest Set-Up
  Set your account up properly, learn the different account types and the additional software that is essential for Pinterest Management
• Module 5: Managing Your Client’s Pinterest Account
  Become an expert at creating client workflows and driving their success with skillful time management and decoding analytics
• Module 6: Pinterest Strategy
  Understand how to build a custom strategy that increases website traffic and sales for clients, as well as how to problem solve if you aren’t seeing results
• Bonus Module: Scale Your Business
  Discover how your happy clients can generate new clients, learn how to renew contracts smoothly and expand your team (if you want!)
  • How Current Clients Can Generate New Clients
  • How to Renew Clients
  • How to Grow a Team (if you want!)

MODULES OF LEARNING: BLOGGING BLUEPRINT

• Module 1: Blogging Fundamentals
  Realize the depths of blogging as a masterful content tool and the basics of blogging for another business
• Module 2: Keyphrases & Ranking
  Dive into the technical aspects of ensuring that your blog content will stand out and be primed for the first page of Google
• Module 3: Masterful Writing
  How to write so people will read, and research so you know what to write
• Module 4: Incorporating Imagery
  When and where to include graphics and photos so you can keep readers interested and ready to keep scrolling
• Module 5: Optimizing For Google
  Demystify SEO and how to make sure a blog post you write shows up on Google and grabs the attention of your audience
• Module 6: Promoting Your Blog
  Understand what platforms you should use for sharing blog posts and why they can massively impact your reach
• Module 7: Tracking Results
  Gain insight into why blog posts are the rebels of content (hint, they don’t disappear into an algorithm, they actually perform better with time!) and how you can monitor progress

EXCLUSIVE RESOURCES:

• 30+ Blog Topic Ideas
• Blog SEO Checklist
• Blog Client Portal Template in Notion
• Onboarding questionnaire for blogging clients
• Keyword Research Spreadsheet
• Monthly Blog Performance Report
• Exclusive Facebook group alumni community

MODULES OF LEARNING: FLODESK FLUENCY

• Module 1: What’s Email Marketing and Why Does It Matter?
  Gain a fundamental understanding of what exactly email marketing is and why it’s a useful tool for businesses.
• Module 2: Flodesk Backend Structure
  Ensure that your Flodesk account is set up properly before you start designing emails, building workflows, or gaining subscribers
• Module 3: Setting Up Audience Segments
  Segment your audience to create more personal email marketing campaigns
• Module 4: Building Forms
  Design eye-catching forms that invite audience members to subscribe
• Module 5: Crafting Eye-Catching Emails
  Design on-brand, binge-worthy emails (without professional design experience
• Module 7: Setting Up Flodesk For A Client
  Utilize your newfound skills to offer Flodesk set up and email marketing services to clients
• Module 8: Getting Clients as an Email Marketing Expert
  Learn to act as a leader and expert as a new team member and attract high-paying email marketing clients

EXCLUSIVE RESOURCES:

• The anatomy of a new subscriber sequence
• The anatomy of a good email with Sarah from Brandspeak
• Sales email sequence template with Sarah from Brandspeak
• Integrating email marketing with Pinterest & blogging with Sydney Kerr
• Monthly analytics report template
• Client onboarding questionnaire template
• Freebie ideas to grow your email list
• Access to an exclusive Facebook community