Franklin Hatchett – Ecom Elite 2.0 – Course Review 2026
Dropshipping fails for most beginners because they learn one piece at a time and never see the whole machine. The Franklin Hatchett Ecom Elite 2.0 course puts the whole machine in one place, and Courses On Budget lets you get it for far less than its original price.
Franklin Hatchett Ecom Elite 2.0: A Full Dropshipping System, Start to Scale
Everyone says “start a store”. Fewer people explain how to pick a product, set up a store that converts, run traffic from several channels and keep the work manageable. That is the problem the Franklin Hatchett Ecom Elite 2.0 training is built around.
The original page describes Ecom Elite 2.0 as a dropshipping program that shows entrepreneurs how to establish and scale an online store through multi-channel marketing. The lessons are practical and automation-friendly, written with beginners in mind, and delivered as step-by-step videos.
Inside the Franklin Hatchett Ecom Elite 2.0 pack you get 155 videos across 10 modules, starting with the store itself and working through every major traffic source: Facebook, Instagram, email, chatbots, funnels, Google Ads and organic search.
Community and mentoring
The original description also mentions a private community with professional mentorship and a heavy focus on automation, so you spend less time on manual tasks. Keep in mind that the community is part of the original program; what you receive here is the course content.
How to Get Franklin Hatchett Ecom Elite 2.0 in 4 Steps
1
Pick the course
Open the Ecom Elite 2.0 product page and add it to the cart.
3
Fast delivery
Delivery is fast once your payment is confirmed.
4
One-time purchase
You pay once for the course.
What’s Inside Franklin Hatchett Ecom Elite 2.0, Module by Module
Modules 1–2
Creating your store and sourcing products
- Shopify store setup with profit-building optimisation, from theme upload to checkout, payments, taxes, shipping and branded domain
- Coupons, a simple upsell, recommended apps and a store funnel
- Supplier selection and product research: sales volume, “triangle of sales”, spying on stores, Facebook product research and pricing
Best for: beginners who need a store live and a product to sell.
Modules 3–4
Facebook and Instagram traffic
- 33 lessons on Facebook: ad structure, pixel, placements, several ad methods, flex targeting, KPIs, creatives and copy
- Scaling lessons: look-alikes, scaling with video, breakdown data and retargeting structure
- A full Instagram traffic module (module 4, parts 1–9 in a single video)
Best for: sellers who want paid social to be their main traffic source.
Modules 5–7
Email, chatbots and funnels
- Email marketing: collecting emails, flows, newsletters, warming up leads and open rates
- ChatBot traffic: setup, default reply, sequences, popup box, comments and chatbot ads
- Funnel traffic: ClickFunnels overview, Shopify integration, payments, pixel and funnel pricing
Best for: people who want to automate follow-up and raise order value.
Modules 8–10
Google Ads, SEO and top-secret boosters
- Google Ads: account, bidding, keyword research, text ads, retargeting and Google Shopping
- Organic Google traffic: keyword research, ranking structure, white-hat backlinks
- Top Secret: increasing AOV, high-converting descriptions and the “secret” tricks, plus extras and live Q&A replays
Best for: stores ready to add search traffic and squeeze more from each order.
At a glance
| Detail | Info |
|---|---|
| Format | Video lessons (MP4) with a few PDFs and notes |
| Size of the pack | 155 videos and 159 files in total |
| Modules | 10, from store creation to organic Google traffic |
| Level | Beginner friendly |
| Language | English |
| Delivery | Fast delivery after payment |
This course vs. other Franklin Hatchett courses
| Course | Focus |
|---|---|
| Franklin Hatchett – eCom Elites | The earlier eCom Elites program |
| Franklin Hatchett – Savage Affiliates | Affiliate marketing |
| Franklin Hatchett – Savage Affiliates V2 | Updated affiliate training |
| Ecom Elite 2.0 (this page) | Dropshipping with a 10-module multi-channel system |
Buying Franklin Hatchett Ecom Elite 2.0 here vs. other routes
| Courses On Budget | Original full price | DIY learning | |
|---|---|---|---|
| Price | Up to 97% OFF plus a coupon | Highest | Free, scattered |
| Structure | 10 modules in order | 10 modules in order | You build the path |
| Mentor community | Not included | Part of the original program | None |
For more dropshipping options see Andrew Yu – A-Z Shopify Dropshipping and Anton Kraly – Dropship Lifestyle, browse the ecommerce courses list, the Ecommerce category and the updates page.
Franklin Hatchett Ecom Elite 2.0 File Index (155 Videos)
Module 1 – Creating Your Store (20 files)
- 01 – eCom Introduction
- 01 – Niche Or General
- 02 – Starting Store1
- 03 – Unlock Your Store
- 04 – Uploading Theme
- 05 – Add Products To Store
- 06 – Customize Store Theme
- 07 – Customize Pages And Menus
- 08 – Customizing Checkout Page
- 09 – Bulk Product Importing And Orders (Oberlo)
- 10 – Setup Payments USA
- 11 – Setup Payments Outside USA
- 12 – Store Taxes
- 13 – Abandon Checkout Setup (More Sales)
- 14 – Setting Up Shipping
- 15 – Branded Domain Setup
- 16 – Setting Up Coupons
- 17 – Creating A Simple Upsell
- 18 – Recommended Store Apps
- 19 – Store Funnel
Module 2 – Sourcing Products (20 files)
- 01 – Sourcing Products (Start Here)
- 02 – Finding Suppliers _ Relationships
- 03 – Product Research Overview
- 04 – Finding Products To Sell
- 05 – Product Sales Volume
- 06 – Triangle Of Sales
- 07 – Using Wanelo For Research
- 08 – Using Wish.com To Find Products
- 09 – Is There An Audience_
- 10 – Spying On Stores
- 11 – Facebook Product Research
- 12 – (New Way) Facebook Product Research
- 13 – Start Building Mind Maps For Ideas
- 14 – The Perfect Product Doesn_t Exist
- 15 – Faster Product Research
- 16 – Pricing Your Products
- 17 – Selling A Fresh Product
- 18 – Top 5 Broad Niches
- 19 – (Bonus) The Lazy Way
- 20 – (Bonus) My 6 Figure Product
Module 3 – Facebook Traffic (33 files)
- 01 – Facebook Advertising Intro (Start here)
- 02 – Facebook Advertising Structure
- 03 – Facebook Advert Account Overview
- 04 – Types Of Facebook Ads
- 05 – How Facebook Ads Work
- 06 -Understanding The Facebook Pixel
- 07 – Starting A Facebook Business Account
- 08 – Creating A Facebook Page
- 09 – Installing Facebook Pixel
- 10 – Understanding Facebook Placements
- 11 – Facebook Ads Method #1
- 12 – Facebook Advertising Method #1 Part 2
- 13 – The $5 Facebook Method
- 14 – The Blog Post Method
- 15 – The PPE Method
- 16 – Profit Multiplayer Method
- 17 – Finding Your Audience (Flex Targeting)
- 18 – Finding Your Audience (Broad)
- 19 – Finding Your Audience (Flex Targeting Part 2)
- 20 – Key Performance Indicators (KPIs)
- 21 – How To Create Advert Images
- 22 – How To Create Videos
- 23 – Doing Advert Copy
- 24 – How To Scale
- 25 – Scale Method 1
- 26 – Scale With LLAs
- 27 – How To Scale Fast
- 28 – How To Scale With Video
- 29 – My Scaling Mind Map
- 30 – Why The Product Wont Scale
- 31 – Reading The Breakdown Data
- 32 – Retargeting Structure
- 33 – Explaining Conversion Windows
Module 4 – Instagram Traffic (1 files)
- Module 04 – Instagram Traffic 1-9
Module 5 – Email Marketing (12 files)
- 01 – Email Marketing Intro (Start Here)
- 02 – Collecting eMails On Your Store
- 03 – Sending eMails From Store
- 04 – Advanced eMail Marketing Intro
- 05 – Connect To Shopify Store
- 06 – Install Contact Flow Pixel
- 07 – Default eMail Tag
- 08 – Setting Up The Correct Settings
- 09 – Setting Up Your Flow
- 10 – Sending Out Newsletter
- 11 – Warming Up Leads
- 12 – Get Better Open Rates
Module 6 – ChatBot Traffic (12 files)
- 01 – ChatBot Introduction
- 02 – Basic Chatbot Setup
- 03 – Install ChatBot
- 04 – Setting Up Default Reply
- 05 – Advanced Chat Flows
- 06 – ChatBot Sequence Flow
- 07 – Basic ChatBot Link
- 08 – ChatBot Popup Box
- 09 – Setup ChatBot Comments
- 10 – Running ChatBot Ads
- 11 – Setup ChatBot Menu
- 12 – Extra ChatBot Tools
Module 7 – Funnel Traffic Foundation (15 files)
- 01 – Funnel Introduction
- 02 – ClickFunnels Overview
- 03 – eCommerce Share Funnel
- 04 – Edit Your Funnel Stey By Step
- 05 – Basic Shopify Integration
- 06 – Connect Strip Payments
- 07 – Connect Paypal payments
- 08 – Installing Pixel Into Funnel
- 09 – Add Products To ClickFunnels
- 10 – Add Products From Shopify
- 11 – Adding Product Variants
- 12 – Fullfil Shopify orders
- 13 – (Bonus) How To Price The Funnel
- 14 – (Bonus) Funnel Retargeting
- 15 – (Bonus) Make Money With Funnels
Module 8 – Google Ads Traffic Explosion (17 files)
- 01 – Google Ads Introduction
- 02 – Google Vs Facebook
- 03 – Setting Up Google Account
- 04 – Installing Google Pixel
- 05 – Create An Audience
- 06 – How Google Bidding Works
- 07 – General keyword Research
- 08 – Create Google Text Ad
- 09 – Google Retargeting
- 10 – (Google Shopping) Start Merchant Account
- 11 – (Google Shopping) The Shopping App
- 12 – (Google Shopping) Optimizing For Keywords
- 13 – (Google Shopping) Set Up Your Adverts
- 14 – (Google Shopping) Activate YouTube Shopping Ads
- 15 – Optimize And Scale
- 16 – Optimize With Negative Keywords
- 17 – Optimize With Time
Module 9 – Organic Google Traffic (SEO) (9 files)
- 01 – SEO Introduction (Start here)
- 02 – Keyword Research
- 03 – Researching The Top 10
- 04 – Ranking Structure
- 05 – Building Backlinks
- 06 – Getting White Hat Backlinks
- 06 – Getting White Hat Backlinks
- 07 – Module Recap
- 08 – (Bonus) SEO Hack
Module 10 – Top Secret boosters (7 files)
- 01 – Increasing AOV
- 02 – My High Converting Description
- 03 – Upscale with VAs
- 04 – (Secret) Build Massive FB Pages
- 05 – (Secret) Review Site Sales Trick
- 06 – (Secret) Coupon Site Trick
- 07 – (Secret) Warranty Upsell Trick
Extras – product list, cheat sheet and custom lessons (6 files)
- 01 – Product List
- 02 – Niche Cheat Sheet
- 03 – Doing Custom Conversions
- 04 – Looking At Ad Copy
- 05 – Spying on Flippa Sites
- 06 – Diving Deeper Into Data
Live Q&A replays (7 files)
- Live Q_A Video #1
- Live Q_A Video #2
- Live Q_A Video #3
- Live Q_A Video #4
- Live Q_A Video #5
- Live Q_A Video #6
- These replays are Only Available in 360
Extra discount coupon available on all courses
Is Franklin Hatchett Ecom Elite 2.0 Right for You?
- Complete beginners who want one path from store setup to traffic
- Sellers who already have a store and want to add Instagram, email, chatbot or Google traffic
- Dropshippers who want product research methods and scaling lessons
- Anyone who prefers automation over daily manual work
Pros
- Covers store, product, traffic and scaling in one pack
- 155 videos across 10 clear modules
- Beginner friendly, step-by-step format
- Fast delivery and a one-time purchase
Cons
- Community and mentoring from the original program are not part of the files
- Tools and platforms shown change over time
- English only
Frequently Asked Questions
Is Franklin Hatchett Ecom Elite 2.0 good for beginners?
The original page describes it as practical, automation-friendly and aimed at beginners, with step-by-step video training.
Which traffic sources does it cover?
Facebook, Instagram, email, chatbots, funnels, Google Ads and organic Google traffic.
Does it include product research?
Yes. Module 2 covers supplier selection, product research and pricing, with lessons on spying on stores and finding an audience.
Is the private community included?
The community and mentorship belong to the original program. The Franklin Hatchett Ecom Elite 2.0 pack here contains the course files, including live Q&A replays.
How do I save more?
An extra-discount coupon exists. Check the coupons page before paying. Delivery is fast after payment.
Final verdict on Franklin Hatchett Ecom Elite 2.0
The Franklin Hatchett Ecom Elite 2.0 is a broad, organised dropshipping curriculum: 10 modules, 155 videos and every major traffic channel. If you want one place to learn the whole process rather than ten separate courses, this is a strong, low-cost way to do it.
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