About the course: 

Want to build a brand that doesn’t just attract customers, but turns them into raving fans? Kotton Grammer’s “Assimilation” is your guide to crafting a brand experience so powerful, so irresistible, that customers don’t just buy from you – they join your movement.

This program arms you with the strategies to:

• Craft a Brand Story That Sells: Go beyond your product or service and unearth the deeper “why” that resonates with your ideal customer’s values and aspirations.
• Create a Community of Raving Fans: Transform casual customers into passionate advocates who spread the word and become walking, talking billboards for your brand.
• Build a Brand That Lasts: Craft a brand experience so powerful that it transcends trends and creates a legacy that endures.

Stop settling for transactional relationships with your customers. “Assimilation” gives you the tools and strategies to build a brand that inspires loyalty, passion, and a sense of belonging.