Michael Janda – The Ultimate Freelance Course is a six-course system for creative freelancers, from finding your first client to running the business behind the work. Digital files. Crypto payment only. Browse more premium learning at Courses On Budget.
The Ultimate Freelance Course: Sell, Price, Deliver And Run A Creative Business
Talent gets creative people hired once. A system keeps them booked. The Ultimate Freelance Course by Michael Janda is built around that gap: it bundles six courses that cover finding clients, writing proposals and contracts, setting prices, managing projects and handling the money and people side of a creative business.
The original description promises 40+ hours of video lessons, proposal templates, contract templates, pricing systems and strategies, and project management templates. In the archive that means 174 lessons and 60+ downloadable resources, with the lessons recorded under the “Freelance with Janda” label. If you design logos, print pieces or websites for clients and want playbooks instead of guesswork, this is the course to open first.
Ready to move? Get The Ultimate Freelance Course here and keep reading to see exactly what each of the six courses contains.
What The Freelance Bundle Gives You
Michael Janda – The Ultimate Freelance Course
A complete freelance operating system for designers and other creative service providers, organised as six courses that follow the life of a client project.
- Preparing for Full-time Freelance – mindset, financial, marketing and support-team preparation.
- Selling Creative Services – positioning, niches, sales principles, lead finding, capabilities decks and case study templates.
- Proposals & Contracts – proposal, SOW, MSA, estimate and change order templates.
- Pricing Creative Services – burn rate, pricing structures, the Price Master System and pricing psychology.
- Project Management for Creatives – kickoff, communication, delivery and scope management.
- Managing a Creative Business – structure, cashflow, accounting, invoicing and hiring.
Preparing for full-time freelance
The first course has six lessons that deal with the leap itself: Mindset Preparation, Financial Preparation, Marketing Preparation, Support Team Preparation, How to Go for it as a full-time freelancer, and the Fundamental Principles for Creative Entrepreneurs. It is the course for anyone who is still deciding when to quit the day job.
Selling creative services without feeling salesy
This is the largest sales section. It starts with a vision, market positioning, niche finding and validation, a unique value proposition and an elevator pitch, then moves to trust, hot, warm and cold sales strategies, client genealogy, relationship levels, the rule of seven and ways to stay top of mind. Later lessons cover selling to pain points, finding your first client, using freelancer sites, buyer roles, body language, people skills and overcoming sales introversion. Capabilities decks (agency overview, logo design, print, website and generic), case study templates and discovery meeting guides turn the theory into documents you can send.
Proposals and contracts you can adapt
Instead of blank-page legal anxiety, you get templates: proposals for logo design, print, website and generic projects, a combined and a simple proposal, Statement of Work templates for generic, logo, print brochure, website, maintenance, time-based and retainer work, a Master Service Agreement, a rough estimate template and change order addendums. Numbering formulas and tracking spreadsheets keep every document traceable.
Pricing that protects your margin
The pricing course opens with the three pricing variables and profitability, then calculates your hourly burn rate for part-time, full-time and agency setups, along with production cost, market value and client budget. It compares fixed bid, hourly, bucket of hours, retainers, dedicated resources and partnerships, and shows the Price Master System on identity, print and digital projects. Pricing psychology lessons cover anchoring, bracketing, value-based pricing, the left-digit effect, showing discounts and rush fees.
Project management and the business behind it
The project course covers fundamentals, production methodologies, kickoff meetings, competitive research, personas, mood boarding, critique, and communication habits such as Wait, Worry, Wonder, the ultimate email formula and canned communication, plus milestone presentations, delivery templates, scope management, change orders and post-mortems. The business course finishes the picture with business structures, tracking revenue versus expenses, cashflow, accrual versus cash accounting, banking, paying yourself, bookkeeping, invoicing and collections, hiring, employment letters, firing and layoffs, and studio space.
The Six Courses At A Glance
| Course | Core question it answers | Templates and tools named in the archive |
|---|---|---|
| 1. Preparing for Full-time Freelance | Am I ready to go full-time? | Six preparation lessons, from mindset to support team |
| 2. Selling Creative Services | How do I find and win clients? | Capabilities decks, case study templates, elevator pitch and marketing summary worksheets, sales tracking sheets |
| 3. Proposals & Contracts | What do I send to close the work? | Proposal, SOW, MSA, rough estimate and addendum templates, proposal tracker |
| 4. Pricing Creative Services | What should I charge? | Hourly burn rate sheets, billable rate calculator, Price Master workbooks, pricing spectrum |
| 5. Project Management for Creatives | How do I deliver without chaos? | Project organization worksheets, kickoff and critique checklists, delivery templates, post-mortem agenda |
| 6. Managing a Creative Business | How do I keep the business healthy? | Revenue versus expense and invoice scheduling sheets, offer, agreement, termination and layoff letter templates |
Inside The Archive: 351 Files
The archive holds 351 files in total. Many lessons exist in two video formats, so each lesson title is listed once below, together with the worksheets and templates. Open any course to see its lessons.
Course 1 – Preparing for Full-time Freelance (6)
- Mindset Preparation
- Financial Preparation
- Marketing Preparation
- Support Team Preparation
- How to Go for it, Full-time Freelance
- Fundamental Principles for Creative Entrepreneurs
Course 2 – Selling Creative Services (66)
- CAPABILITIES-AGENCY-OVERVIEW-JANDA-V1
- CAPABILITIES-GENERIC-JANDA-V1
- CAPABILITIES-LOGODESIGN-JANDA-V1
- CAPABILITIES-PRINT-JANDA-V1
- CAPABILITIES-WEBSITE-JANDA-V1
- CASESTUDY-GENERIC-JANDA-V1
- CASESTUDY-TROPOLIS-JANDA-V1
- Developing a Vision
- Market Positioning
- Finding Your Niche
- Niche Funnels
- Validating a Niche
- Unique Value Proposition
- Understanding Your Sales Position
- Freelancer or Agency Brand-
- Referring to Your Business
- Creating an Elevator Pitch
- Three Marketing Summaries
- Sales Principles
- Building Trust
- Hot, Warm, & Cold Sales Strategies
- Client Geneaology
- Relationship Levels
- Staying Top of Mind
- The Rule of Seven
- Finding Hot Leads
- Finding Warm Leads
- Finding Cold Leads
- Selling to Pain Points
- Finding Your First Client
- Finding Better Clients
- Using Freelancer Sites
- Understanding Buyer Roles
- Body Language and Sales
- People Skills 101
- Overcoming Sales Introversion
- Tracking Sales Efforts
- Capabilities Decks Overview
- Capabilities Deck – How to Edit
- Capabilities Deck – Agency Overview
- Capabilities Deck – Identity Design
- Capabilities Deck – Print Design
- Capabilities Deck – Website Design
- Capabilities Deck – Generic Template
- Case Study Deck – Example
- Case Study Deck – Generic Template
- Lead to Sale Flow
- Qualifying Opportunities
- How to Analyze a New Project Opportunity
- Client Red Flags
- Discovery Meeting – Unknown Project
- Discovery Meeting – Identity Design
- Discovery Meeting – Print Design
- Discovery Meeting – Website Design
- Closing the Sale (Documents)
- Closing the Sale & Resolving Sales Concerns
- SALES-M01L10-Creating an Elevator Pitch Worksheet
- SALES-M01L11-Three Marketing Summaries Worksheet
- SALES-M02L06-Staying Top of Mind
- SALES-M02L19-Tracking Sales Efforts
- SALES-M04L02-New Project Interview
- SALES-M04L03-New Project Analysis
- SALES-M04L05-Discovery Meeting-Unkown Project
- SALES-M04L06-Discovery Meeting-Identity Design
- SALES-M04L07-Discovery Meeting-Print Design
- SALES-M04L08-Discovery Meeting-Website Design
Course 3 – Proposals & Contracts (45)
- Proposals & Contracts Overview
- Phased Based Production Strategy Overview
- Proposal Overview
- Proposal Template – How to Edit
- Proposal Template – Logo Design
- Proposal Template – Print Design
- Proposal Template – Website Design and Development
- Proposal Template – Generic Template
- Combining Proposals
- Proposal Presentations
- Proposal and SOW Numbering Formula
- Tracking Proposals & SOWs
- Statement of Work (SOW) Overview
- SOW Template – Generic Project
- SOW Template – Terms and Conditions
- SOW Template – Website Design and Development
- SOW Template – Logo Design
- SOW Template – Print Brochure Design
- SOW Template – Website Maintenance
- SOW Template – Time-based Engagements
- SOW Template – Retainers
- Combining SOWs
- Delivering an SOW
- MSA Overview
- MSA Template
- Rough Estimate Template
- Simple Proposal Template
- Addendums Change Orders Template
- MSA-GENERIC-JANDA-V1
- PROPOSAL-COMBINED-JANDA-V1
- PROPOSAL-GENERIC-JANDA-V1
- PROPOSAL-LOGODESIGN-JANDA-V1
- PROPOSAL-PRINT-JANDA-V1
- PROPOSAL-SIMPLE-JANDA-V1
- PROPOSAL-WEBSITE-JANDA-V1
- PROPOSALS-M02L10-Proposal Tracker
- ROUGH-ESTIMATE-JANDA-V1
- SOW-ADDENDUM-GENERIC-JANDA-V1
- SOW-GENERIC-JANDA-V1
- SOW-LOGODESIGN-JANDA-V1
- SOW-PRINTBROCHUREDESIGN-JANDA-V1
- SOW-RETAINER-JANDA-V1
- SOW-TIME-BASED-JANDA-V1
- SOW-WEBMAINTENANCE-JANDA-V1
- SOW-WEBSITE-JANDA-V1
Course 4 – Pricing Creative Services (39)
- Three Pricing Variables
- Profitability & Hourly Burn Rate
- Calculating Hourly Burn Rate (Part-time Freelancer)
- Calculating Hourly Burn Rate (Full-time Freelancer)
- Calculating Hourly Burn Rate (Agency)
- Calculating Production Cost
- Calculating Market Value
- Calculating Client Budget
- Creating a Pricing Spectrum & Pricing Scenarios
- Verifying Your Final Price
- Fixed Bid Pricing
- Hourly Pricing
- Bucket of Hours
- Retainers
- Dedicated Resources
- Partnerships
- Pricing Structures Review
- Price Master System – Overview
- Price Master System – Identity Project
- Price Master System – Print Project
- Price Master System – Digital Project
- Pricing Mindset Rules
- Line-item & Phased Pricing
- Price Anchoring
- Price Bracketing
- Design & Price Perception
- Solution First, Price Second
- Value Based Pricing
- The Left-Digit Effect & Rounding Prices
- Show Your Discounts
- Rush Fees
- PRICING-M01L03-Hourly Burn Rate (Part-time)
- PRICING-M01L04-Hourly Burn Rate (Full-time)
- PRICING-M01L05-Hourly Burn Rate (Agency)
- PRICING-M01L09-Pricing Spectrum
- PRICING-M02L02-Billable-Hourly Rate Calculator
- PRICING-M03L02-Price Master Identity
- PRICING-M03L03-Price Master Print
- PRICING-M03L04-Price Master Digital
Course 5 – Project Management for Creatives (52)
- DELIVERY-IDENTITY-JANDA-V1
- DELIVERY-PRINT-JANDA-V1
- DELIVERY-PROJECTTITLE-JANDA-V1
- DELIVERY-WEBSITE-JANDA-V1
- Project Managment Fundamentals
- Client Management Fundamentals
- Client Project Goals
- Agency Project Goals
- Production Methodologies
- Project Management Role Strategies
- Project Organization Overview
- Project Organization – Identity Project
- Project Organization – Print Project
- Project Organization – Website Project
- Project Organization – Worksheet
- Project Management Tools
- Project Kickoff Meeting
- Competitive Research
- Personas
- Mood Boarding
- Critiquing Design
- Wait, Worry, Wonder
- Verbal Communication
- The Ultimate Email Formula
- The Power of Words
- Email Black Holes
- Friendly Updates
- Canned Communication
- How to Miss a Deadline
- How to Decline a Project
- How to Fire a Client
- Art is Meant to Be Framed
- Milestone Presentation Flow
- Delivery Template – Overview
- Delivery Template – Identity
- Delivery Template – Print
- Delivery Template – Website
- Forgiveness Points
- Managing Project Scope
- Change Order Process and Template
- Project Post Mortem Agenda
- Post Mortem Client Interaction
- PROJ-M02L02-Project Organization Idenity Project
- PROJ-M02L03-Project Organization Print Project
- PROJ-M02L04-Project Organization Website Project
- PROJ-M02L05-Project Organization Worksheet
- PROJ-M03L01-Project Kickoff Meeting
- PROJ-M03L02-Competitive Research
- PROJ-M03L05-Critique Checklist
- PROJ-M04L07-Canned Communication
- PROJ-M06L01-Post Mortem
- SOW-ADDENDUM-GENERIC-JANDA-V1
Course 6 – Managing a Creative Business (34)
- BUS-M02L02-Revenue vs Expense
- BUS-M02L03-Proposal Tracker
- BUS-M02L04-Business Insights Worksheet
- BUS-M02L04-Tracking Sales Efforts
- BUS-M03L03-Invoice Scheduling (Example)
- BUS-M03L03-Invoice Scheduling
- BUS-M03L04-Next Worry Date
- BUS-M04L02-Employment Offer Letter
- BUS-M04L03-Employment Agreement (Simple)
- BUS-M04L05-Employment Termination Letter
- BUS-M04L06-Employment Layoff Letter
- Entrepreneurship Responsibilities
- Business Structures
- Tracking Data Overview
- Spreadsheet – Revenue vs. Expenses
- Spreadsheet – Proposal Tracker
- Spreadsheet – Tracking Sales Efforts
- Business Insights Worksheet
- Understanding Cashflow
- Accrual vs. Cash Accounting
- Spreadsheet – Invoice Scheduling
- Next Worry Date and Spreadsheet
- Banking Strategies
- Paying Yourself
- Accounting Software
- Bookkeeping 101
- Invoicing and Collections
- Hiring
- Employment Offer Letter Template
- Employment Agreement (Simple) Template
- Firing and Layoffs
- Employment Termination Letter Template
- Employment Layoff Letter Template
- Studio Space
Why Choose This Course
- Six courses covering sales, contracts, pricing, delivery and business management
- Many ready-to-edit templates, worksheets and spreadsheets
- Separate templates for logo, print and website projects
- Lesson titles that map clearly to each stage of a client job
- Written around creative services such as identity, print and web design
- Templates need adapting to your own laws and clients
- Digital files only, crypto payment only
If you want a single package that takes you from first client to a well-run studio, Michael Janda – The Ultimate Freelance Course delivers sales, contract, pricing, project and business playbooks in one place. Digital files, crypto payment only, with fast manual delivery after payment confirmation.
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