What is Will Patterson Logo Launch for Cheap?
Why choose this course?
There are over half a million employed graphic designers* and an estimated 4.5 million freelance designers globally so what can you do to make yourself and your work stand out? Learn Logotype Design!
We are thrilled to announce the launch of our Logo Launch online course that has been curated by Will Paterson with you in mind! Regardless if you’re a student, freelancer or an in-house designer this course is for anyone who is serious about advancing their skills and abilities as a logo designer.
We will be covering the core elements of design principals as well as going in-depth into icons and typographic logos and teaching you what you need to know to create these kinds of logos with confidence.
What you will learn
Watch at your own pace and re-watch on demand – when you invest in this course it’s yours for life, along with all future updates and additions.
*Modules subject to change.
Module 1 – Principles Of Logo Design
Module 2 – Project Start
Module 3 – Logo Ideation
Module 5 – Optical Illusions in Logo Design
Module 6 – Logo Design Essential Topics
Module 7 – Logotype Design
Module 8 – Logo Design Colour Theory
Module 9 – Presenting Your Concepts
Module 10 – The Business Of Logo Design
Module 11 – Pricing Logo Design
Module 12 – Course Materials
SAMPLE:
SAMPLE:
Will Patterson Logo Launch Index:
01-Housekeeping
01-Welcome To Logo Launch.pdf (176.91 KB)- 02-What Tools You Need.pdf (151.66 KB)
- 03-Amazing Logos Start Somewhere.pdf (198.99 KB)
- 04-Why Logotypes.pdf (179.46 KB)
- 01-Housekeeping
- 01-Welcome To Logo Launch.mp4 (24.22 MB)
- 02-What Tools You Need.mp4 (119.70 MB)
- 03-Amazing Logos Start Somewhere.mp4 (78.14 MB)
- 04-Why Logotypes.mp4 (89.17 MB)
02-Module 1 – Research
- 01-Lesson 1- Getting Started.pdf (112.28 KB)
- 02-Lesson 2- The Creative Brief Part 1.pdf (198.84 KB)
- 03-Lesson 3- The Creative Brief Part 2.pdf (220.20 KB)
- 04-Lesson 4- Mapping Position pdf (213.01 KB)
- 05-Lesson 5- How To Moodboard Correctly.pdf (198.14 KB)
- 06-Lesson 6- Creating The Inspiration Board.pdf (409.03 KB)
- 07-Lesson 7- Mind Mapping.pdf (157.08 KB)
- 08-Lesson 8- Personality Mapping.pdf (181.46 KB)
- 02-Module 1 – Research
- 01-Lesson 1- Getting Started.mp4 (25.63 MB)
- 02-Lesson 2- The Creative Brief Part 1.mp4 (177.22 MB)
- 03-Lesson 3- The Creative Brief Part 2.mp4 (100.94 MB)
- 04-Lesson 4- Mapping Position Competitors.mp4 (185.27 MB)
- 05-Lesson 5- How To Moodboard Correctly.mp4 (104.22 MB)
- 06-Lesson 6- Creating The Inspiration Board.mp4 (150.31 MB)
- 07-Lesson 7- Mind Mapping.mp4 (141.52 MB)
- 08-Lesson 8- Personality Mapping.mp4 (118.08 MB)
03-Module 2 – Principles of Type
- 01-Lesson 1- Introduction to The Principles Of Type.pdf (132.30 KB)
- 02-Lesson 2- Type Anatomy.pdf (161.73 KB)
- 03-DeconstructingType.pdf (88.76 KB)
- 03-Lesson 3- Deconstructing Type.pdf (197.15 KB)
- 04-Lesson 4- Logo Archetypes.pdf (136.82 KB)
- 05-Lesson 5- Working Examples.pdf (113.89 KB)
- 06-Lesson 6- Optical Illusions in Type Part 1.pdf (113.06 KB)
- 07-Lesson 7- Optical Illusions in Type Part 2.pdf (117.37 KB)
- 03-Module 2 – Principles of Type
- 01-Lesson 1- Introduction to The Principles Of Type.mp4 (13.05 MB)
- 02-Lesson 2- Type Anatomy.mp4 (94.26 MB)
- 03-Lesson 3- Deconstructing Type video2.mp4 (29.95 MB)
- 03-Lesson 3- Deconstructing Type.mp4 (184.76 MB)
- 04-Lesson 4- Logo Archetypes.mp4 (133.67 MB)
- 05-Lesson 5- Working Examples.mp4 (108.66 MB)
- 06-Lesson 6- Optical Illusions in Type Part 1.mp4 (160.40 MB)
- 07-Lesson 7- Optical Illusions in Type Part 2.mp4 (94.38 MB)
04-Module 3 – Drawing Type – Generating Ideas
- 01-Lesson 1- Introduction.pdf (135.35 KB)
- 02-Lesson 2- Fast Sketching.pdf (160.26 KB)
- 03-Lesson 3 Start Rough.pdf (141.11 KB)
- 04-Lesson 4- Being Consistent.pdf (132.54 KB)
- 05-Lesson 5- How Script Works.pdf (102.36 KB)
- 06-Lesson 6- Script Components.pdf (111.28 KB)
- 04-Module 3 – Drawing Type – Generating Ideas
- 01-Lesson 1- Introduction.mp4 (13.92 MB)
- 02-Lesson 2- Fast Sketching.mp4 (210.82 MB)
- 03-Lesson 3 Start Rough.mp4 (106.68 MB)
- 04-Lesson 4- Being Consistent.mp4 (59.54 MB)
- 05-Lesson 5- How Script Works.mp4 (154.71 MB)
- 06-Lesson 6- Script Components.mp4 (59.38 MB)
05-Module 4 – Iterating On Ideas
- 01-Module 4 Introduction.pdf (176.11 KB)
- 02-Expanding On Ideas.pdf (143.67 KB)
- 03-Writing Your Ideas.pdf (21.53 KB)
- 04-Computer Idea Generating.pdf (131.87 KB)
- 05-Choosing The Best Logotype Idea.pdf (139.45 KB)
- 05-Module 4 – Iterating On Ideas
- 01-Module 4 Introduction.mp4 (24.59 MB)
- 02-Expanding On Ideas.mp4 (154.35 MB)
- 03-Writing Your Ideas.mp4 (124.88 MB)
- 04-Computer Idea Generating.mp4 (99.92 MB)
- 05-Choosing The Best Logotype Idea.mp4 (124.88 MB)
06-Module 5- Refining Our Ideas
- 01-Module 5 Introduction.mp4 (19.24 MB)
- 01-Module 5 Introduction.pdf (121.44 KB)
- 02-Prerequisites.mp4 (54.40 MB)
- 02-Prerequisites.pdf (141.50 KB)
- 03-Tracing Our Concept.mp4 (274.03 MB)
- 03-Tracing Our Concept.pdf (107.39 KB)
- 04-Annotating Your Ideas.mp4 (142.24 MB)
- 04-Annotating Your Ideas.pdf (90.51 KB)
- 05-Refining The Idea.mp4 (233.96 MB)
- 05-Refining The Idea.pdf (157.15 KB)
- 06-Make Big – Make Good.pdf (160.57 KB)
- 06-Make Big – Make Good.mp4 (194.78 MB)
07-Module 6- Vectorising Logotypes
- 01-Module 6 Introduction.mp4 (14.52 MB)
- 01-Module 6 Introduction.pdf (105.54 KB)
- 02-How To Use Adobe Illustrator.mp4 (85.26 MB)
- 02-How To Use Adobe Illustrator.pdf (118.25 KB)
- 03-How To Correctly Use The Pen Tool.mp4 (329.76 MB)
- 03-How To Correctly Use The Pen Tool.pdf (93.41 KB)
- 04-RALLYLOGOTYPE.jpeg (167.59 KB)
- 04-RallyLogoLaunch.ai (1.14 MB)
- 04-Tracing The Logo – Part 1.pdf (116.34 KB)
- 04-Tracing The Logo – Part 1.mp4 (191.26 MB)
- 05-Tracing The Logo – Part 2.pdf (147.81 KB)
- 05-Tracing The Logo – Part 2.mp4 (279.40 MB)
08-Module 7- Refining The Digital Logotype Part 1
- 01-Module 7 Introduction.pdf (95.65 KB)
- 02-Annotating The Design.pdf (150.43 KB)
- 03-Refining The Logo- Part 1.pdf (141.35 KB)
- 04-Refining The Logo- Part 2.pdf (104.88 KB)
- 08-Module 7- Refining The Digital Logotype Part 1
- 01-Module 7 Introduction.mp4 (23.39 MB)
- 02-Annotating The Design.mp4 (106.57 MB)
- 03-Refining The Logo- Part 1.mp4 (171.51 MB)
- 04-Refining The Logo- Part 2.mp4 (213.09 MB)
09-Module 8 – Refining The Digital Logotype Part 2
- 01-Module 8 Introduction.pdf (130.24 KB)
- 02-Tracing In Glyphs.pdf (157.33 KB)
- 03-Why We Dont Use Image Trace.pdf (176.87 KB)
- 04-Testing The Logotype Design.pdf (106.87 KB)
- 09-Module 8 – Refining The Digital Logotype Part 2
- 01-Module 8 Introduction.mp4 (11.82 MB)
- 02-Tracing In Glyphs.mp4 (194.24 MB)
- 03-Why We Dont Use Image Trace.mp4 (194.24 MB)
- 04-Testing The Logotype Design.mp4 (194.24 MB)
10-Module 9 The Keys To A Successful Presentation
- 01-Module 9 Introduction.pdf (147.74 KB)
- 02-Creating The Presentation.pdf (157.38 KB)
- 03-Presenting The Logo Dos Donts Part 1.pdf (150.43 KB)
- 04-Presenting The Logo Dos Donts Part 2.pdf (105.23 KB)
- 05-The Keys To A Winning Presentation.pdf (152.01 KB)
- 10-Module 9 The Keys To A Successful Presentation
- 01-Module 9 Introduction.mp4 (23.34 MB)
- 02-Creating The Presentation.mp4 (175.06 MB)
- 03-Presenting The Logo Dos Donts Part 1.mp4 (273.85 MB)
- 04-Presenting The Logo Dos Donts Part 2.mp4 (133.16 MB)
- 05-The Keys To A Winning Presentation.mp4 (144.98 MB)
11-Module 10 Presenting Packaging and Psychology
- 01-Module 10 Introduction.pdf (149.91 KB)
- 02-Winning Logo Designs- Case Study.pdf (102.09 KB)
- 03-Colour Psychology for Logo Design.pdf (100.51 KB)
- 04-Exporting Packaging The Logo with Clearspace.pdf (135.04 KB)
- 05-Why We Use Mockups.pdf (152.86 KB)
- 11-Module 10 Presenting Packaging and Psychology
- 01-Module 10 Introduction.mp4 (27.61 MB)
- 02-Winning Logo Designs- Case Study.mp4 (225.99 MB)
- 03-Colour Psychology for Logo Design.mp4 (234.22 MB)
- 04-Exporting Packaging The Logo with Clearspace.mp4 (170.09 MB)
- 05-Why We Use Mockups.mp4 (147.03 MB)
12-Module 11 – The Business Of Design
- 01-Your Pricing Journey.pdf (85.17 KB)
- 02-How To Go Full-Time.pdf (169.68 KB)
- 03-Business And Contracts For Designers.pdf (113.05 KB)
- 04-How To Find Your Price.pdf (170.17 KB)
- 05-Negotiating Pricing.pdf (122.34 KB)
- 06-Our Big Tips For A Successful Design Career.pdf (90.82 KB)
- 12-Module 11 – The Business Of Design
- 01-Your Pricing Journey.mp4 (235.56 MB)
- 02-How To Go Full-Time.mp4 (317.14 MB)
- 03-Business And Contracts For Designers.mp4 (314.31 MB)
- 04-How To Find Your Price.mp4 (314.31 MB)
- 05-Negotiating Pricing.mp4 (381.89 MB)
- 06-Our Big Tips For A Successful Design Career.mp4 (275.39 MB)
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