Give your launch a connected strategy before adding more tactics.
A launch is a set of linked decisions: whom to reach, what to say and how to learn from the response. The source description emphasizes customer understanding, competitive context, launch preparation and iteration. The numbered filenames do not reveal a detailed topic for every lesson, so the index preserves their actual names rather than assigning an invented syllabus.

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Check the fit
Compare the course scope with your next learning goal.
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View the coupon
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Study with a plan
Choose a focused starting point and make time to work through the material.
Isabelle & Scott – Mastering Go to Market: what you will study
Isabelle & Scott — Mastering Go to Market
- Market direction: Study the source-described focus on customers and competitive context.
- Structured modules: Work through the numbered main-course recordings.
- Implementation: Move from the core modules into the named implementation material.
- Additional perspectives: Review the interviews, strategic-shift recording and tools session.
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Check the coupon page for the current offer and applicable terms.
Course contents and file index
40 video files · 40 indexed files in total. Supporting documents, images and audio are counted separately from video.
The complete supplied file index is shown below. Original filenames and formats are retained, with numeric ordering where available.
- Five_to_Thrive_-_5_things_to_keep_in_mind_when_considering_a_big_shift_in_strategy.mp4
- gtm-jyll-edited.mp4
- gtm-ryan-edited.mp4
- gtm-simon-edited-long.mp4
- GTM_Course_-_Interview_1_.mp4
- Implementation_Module.mp4
- Intro_Module.mp4
- marco-erin.mp4
- Module_0_Intro.mp4
- Module_1.mp4
- Module_1_L1.mp4
- Module_1_L2.mp4
- Module_1_L3.mp4
- Module_1_L4.mp4
- Module_2.mp4
- Module_2_L1.mp4
- Module_2_L2.mp4
- Module_2_L3.mp4
- Module_3.mp4
- Module_3_L1.mp4
- Module_3_L2.mp4
- Module_4.mp4
- Module_4_L1.mp4
- Module_4_L2.mp4
- Module_4_L3.mp4
- Module_4_L4.mp4
- Module_5.mp4
- Module_5_L1.mp4
- Module_5_L2.mp4
- Module_5_L3.mp4
- Module_6.mp4
- Module_6_L1.mp4
- Module_6_L2.mp4
- Module_7.mp4
- Module_7_L1.mp4
- Module_7_L2.mp4
- Module_7_L3.mp4
- Module_7_L4.mp4
- tools-of-the-trade.mp4
- Wrap_Up_Module.mp4
Choose it for the work you want to do
Founders, product marketers and business operators organizing a product or service launch.
| If you want to work on… | Use this part of the material |
|---|---|
| Working through core training | Introductory and numbered modules |
| Moving into application | Implementation, wrap-up, interviews and tools |
Why consider it
Study the source-described focus on customers and competitive context.
Review the interviews, strategic-shift recording and tools session.
Know before you buy
The file names do not identify the subject of every numbered module. No one-to-one launch consulting or guaranteed launch performance is established.
A practical starting point
Use the introductory material to frame a single launch project. Work through the numbered modules, then revisit your plan during the implementation and wrap-up recordings.
Frequently asked questions
Are all 40 videos individually listed?
Yes. The list preserves the supplied filenames, including the generically named modules and additional recordings.
How do I order and check delivery?
Use the product button to view the current purchase options. Fast delivery is available; check the product and checkout information for the applicable process. A coupon is available here.
Take the next step
Choose Mastering Go to Market if this scope matches your next project. Use the introductory material to frame a single launch project. Work through the numbered modules, then revisit your plan during the implementation and wrap-up recordings.
Explore the business course directory and business category, or see latest course updates.
For more context, read the business course directory.
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Further reading: U.S. Small Business Administration — business guide.



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