LOGO + BRAND DESIGN · PREMIUM COURSE DOWNLOAD
Will Patterson Logo Launch is available through Courses On Budget. 134 files · 9.37 GB · 66 MP4 + 66 PDF + JPEG + AI file · research, typography, ideation, vectorisation, presentation and design business.
Will Patterson Logo Launch is available through Courses On Budget. 134 files · 9.37 GB · 66 MP4 + 66 PDF + JPEG + AI file · research, typography, ideation, vectorisation, presentation and design business.
What Is Will Patterson – Logo Launch?
Will Patterson – Logo Launch is a detailed logotype-design program that follows the work from research and creative briefs through typography, sketching, iteration, vectorisation, digital refinement, presentation, packaging, color psychology and the business of design. The attached index contains 134 files totaling 9.37 GB: 66 MP4 videos, 66 PDFs, one JPEG reference image and one Adobe Illustrator file.
If the indexed curriculum matches what you want to learn, use the verified product page to buy Will Patterson – Logo Launch. You can also browse Design Courses category · Design Courses Cheap list · Waqas Qazi – Freelance Colorist for adjacent learning paths.
Research before drawing
Creative briefs, competitor positioning, moodboards, inspiration boards, mind mapping and personality mapping appear early.
Typography fundamentals
Type anatomy, deconstruction, logo archetypes and optical illusions create a focused logotype foundation.
From sketch to vector
Fast sketching, iteration, refinement, Adobe Illustrator and Pen Tool lessons move ideas into vector form.
Presentation + business
Later modules cover client presentation, packaging, color psychology, pricing, negotiation, contracts and full-time design.
What You Will Study
| Learning Area | Evidence in the Index | Why It Matters |
|---|---|---|
| Research | Creative Brief, Mapping Position/Competitors, Moodboards, Mind Mapping | Builds a strategic base before visual execution. |
| Typography + ideation | Type Anatomy, Logo Archetypes, Optical Illusions, Fast Sketching, Script Components | Strengthens the idea-generation stage for wordmarks and logotypes. |
| Digital craft | Tracing, Adobe Illustrator, Pen Tool, Glyphs, digital refinement | Moves chosen concepts into controlled vector artwork. |
| Presentation + business | Winning Presentation, Packaging, Colour Psychology, Pricing, Contracts, Negotiation | Connects the design outcome to client delivery and freelance business decisions. |
Who This Course Is Best For
- Students, freelancers and in-house designers who want a structured logotype-design workflow.
- Designers who want stronger typography, sketching, vectorisation and presentation skills.
- Freelancers who need course material on pricing, negotiation, contracts and building a design career.
Premium course access at a budget-friendly price.
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Complete Will Patterson Logo Launch Index
Because this index is large, the 134 files are organized into numbered accordions. All filenames and sizes below come from the attached index.
01-Housekeeping
- 01-Welcome To Logo Launch.pdf (176.91 KB)
- 02-What Tools You Need.pdf (151.66 KB)
- 03-Amazing Logos Start Somewhere.pdf (198.99 KB)
- 04-Why Logotypes.pdf (179.46 KB)
- 01-Housekeeping
- 01-Welcome To Logo Launch.mp4 (24.22 MB)
- 02-What Tools You Need.mp4 (119.70 MB)
- 03-Amazing Logos Start Somewhere.mp4 (78.14 MB)
- 04-Why Logotypes.mp4 (89.17 MB)
02-Module 1 – Research
- 01-Lesson 1- Getting Started.pdf (112.28 KB)
- 02-Lesson 2- The Creative Brief Part 1.pdf (198.84 KB)
- 03-Lesson 3- The Creative Brief Part 2.pdf (220.20 KB)
- 04-Lesson 4- Mapping Position Competitors.pdf (213.01 KB)
- 05-Lesson 5- How To Moodboard Correctly.pdf (198.14 KB)
- 06-Lesson 6- Creating The Inspiration Board.pdf (409.03 KB)
- 07-Lesson 7- Mind Mapping.pdf (157.08 KB)
- 08-Lesson 8- Personality Mapping.pdf (181.46 KB)
- 01-Lesson 1- Getting Started.mp4 (25.63 MB)
- 02-Lesson 2- The Creative Brief Part 1.mp4 (177.22 MB)
- 03-Lesson 3- The Creative Brief Part 2.mp4 (100.94 MB)
- 04-Lesson 4- Mapping Position Competitors.mp4 (185.27 MB)
- 05-Lesson 5- How To Moodboard Correctly.mp4 (104.22 MB)
- 06-Lesson 6- Creating The Inspiration Board.mp4 (150.31 MB)
- 07-Lesson 7- Mind Mapping.mp4 (141.52 MB)
- 08-Lesson 8- Personality Mapping.mp4 (118.08 MB)
03-Module 2 – Principles of Type
- 01-Lesson 1- Introduction to The Principles Of Type.pdf (132.30 KB)
- 02-Lesson 2- Type Anatomy.pdf (161.73 KB)
- 03-DeconstructingType.pdf (88.76 KB)
- 03-Lesson 3- Deconstructing Type.pdf (197.15 KB)
- 04-Lesson 4- Logo Archetypes.pdf (136.82 KB)
- 05-Lesson 5- Working Examples.pdf (113.89 KB)
- 06-Lesson 6- Optical Illusions in Type Part 1.pdf (113.06 KB)
- 07-Lesson 7- Optical Illusions in Type Part 2.pdf (117.37 KB)
- 01-Lesson 1- Introduction to The Principles Of Type.mp4 (13.05 MB)
- 02-Lesson 2- Type Anatomy.mp4 (94.26 MB)
- 03-Lesson 3- Deconstructing Type video2.mp4 (29.95 MB)
- 03-Lesson 3- Deconstructing Type.mp4 (184.76 MB)
- 04-Lesson 4- Logo Archetypes.mp4 (133.67 MB)
- 05-Lesson 5- Working Examples.mp4 (108.66 MB)
- 06-Lesson 6- Optical Illusions in Type Part 1.mp4 (160.40 MB)
- 07-Lesson 7- Optical Illusions in Type Part 2.mp4 (94.38 MB)
04-Module 3 – Drawing Type – Generating Ideas
- 01-Lesson 1- Introduction.pdf (135.35 KB)
- 02-Lesson 2- Fast Sketching.pdf (160.26 KB)
- 03-Lesson 3 Start Rough.pdf (141.11 KB)
- 04-Lesson 4- Being Consistent.pdf (132.54 KB)
- 05-Lesson 5- How Script Works.pdf (102.36 KB)
- 06-Lesson 6- Script Components.pdf (111.28 KB)
- 01-Lesson 1- Introduction.mp4 (13.92 MB)
- 02-Lesson 2- Fast Sketching.mp4 (210.82 MB)
- 03-Lesson 3 Start Rough.mp4 (106.68 MB)
- 04-Lesson 4- Being Consistent.mp4 (59.54 MB)
- 05-Lesson 5- How Script Works.mp4 (154.71 MB)
- 06-Lesson 6- Script Components.mp4 (59.38 MB)
05-Module 4 – Iterating On Ideas
- 01-Module 4 Introduction.pdf (176.11 KB)
- 02-Expanding On Ideas.pdf (143.67 KB)
- 03-Writing Your Ideas.pdf (21.53 KB)
- 04-Computer Idea Generating.pdf (131.87 KB)
- 05-Choosing The Best Logotype Idea.pdf (139.45 KB)
- 01-Module 4 Introduction.mp4 (24.59 MB)
- 02-Expanding On Ideas.mp4 (154.35 MB)
- 03-Writing Your Ideas.mp4 (124.88 MB)
- 04-Computer Idea Generating.mp4 (99.92 MB)
- 05-Choosing The Best Logotype Idea.mp4 (124.88 MB)
06-Module 5- Refining Our Ideas
- 01-Module 5 Introduction.mp4 (19.24 MB)
- 01-Module 5 Introduction.pdf (121.44 KB)
- 02-Prerequisites.mp4 (54.40 MB)
- 02-Prerequisites.pdf (141.50 KB)
- 03-Tracing Our Concept.mp4 (274.03 MB)
- 03-Tracing Our Concept.pdf (107.39 KB)
- 04-Annotating Your Ideas.mp4 (142.24 MB)
- 04-Annotating Your Ideas.pdf (90.51 KB)
- 05-Refining The Idea.mp4 (233.96 MB)
- 05-Refining The Idea.pdf (157.15 KB)
- 06-Make Big – Make Good.pdf (160.57 KB)
- 06-Make Big – Make Good.mp4 (194.78 MB)
07-Module 6- Vectorising Logotypes
- 01-Module 6 Introduction.mp4 (14.52 MB)
- 01-Module 6 Introduction.pdf (105.54 KB)
- 02-How To Use Adobe Illustrator.mp4 (85.26 MB)
- 02-How To Use Adobe Illustrator.pdf (118.25 KB)
- 03-How To Correctly Use The Pen Tool.mp4 (329.76 MB)
- 03-How To Correctly Use The Pen Tool.pdf (93.41 KB)
- 04-RALLYLOGOTYPE.jpeg (167.59 KB)
- 04-RallyLogoLaunch.ai (1.14 MB)
- 04-Tracing The Logo – Part 1.pdf (116.34 KB)
- 04-Tracing The Logo – Part 1.mp4 (191.26 MB)
- 05-Tracing The Logo – Part 2.pdf (147.81 KB)
- 05-Tracing The Logo – Part 2.mp4 (279.40 MB)
08-Module 7- Refining The Digital Logotype Part 1
- 01-Module 7 Introduction.pdf (95.65 KB)
- 02-Annotating The Design.pdf (150.43 KB)
- 03-Refining The Logo- Part 1.pdf (141.35 KB)
- 04-Refining The Logo- Part 2.pdf (104.88 KB)
- 01-Module 7 Introduction.mp4 (23.39 MB)
- 02-Annotating The Design.mp4 (106.57 MB)
- 03-Refining The Logo- Part 1.mp4 (171.51 MB)
- 04-Refining The Logo- Part 2.mp4 (213.09 MB)
09-Module 8 – Refining The Digital Logotype Part 2
- 01-Module 8 Introduction.pdf (130.24 KB)
- 02-Tracing In Glyphs.pdf (157.33 KB)
- 03-Why We Dont Use Image Trace.pdf (176.87 KB)
- 04-Testing The Logotype Design.pdf (106.87 KB)
- 01-Module 8 Introduction.mp4 (11.82 MB)
- 02-Tracing In Glyphs.mp4 (194.24 MB)
- 03-Why We Dont Use Image Trace.mp4 (194.24 MB)
- 04-Testing The Logotype Design.mp4 (194.24 MB)
10-Module 9 The Keys To A Successful Presentation
- 01-Module 9 Introduction.pdf (147.74 KB)
- 02-Creating The Presentation.pdf (157.38 KB)
- 03-Presenting The Logo Dos Donts Part 1.pdf (150.43 KB)
- 04-Presenting The Logo Dos Donts Part 2.pdf (105.23 KB)
- 05-The Keys To A Winning Presentation.pdf (152.01 KB)
- 01-Module 9 Introduction.mp4 (23.34 MB)
- 02-Creating The Presentation.mp4 (175.06 MB)
- 03-Presenting The Logo Dos Donts Part 1.mp4 (273.85 MB)
- 04-Presenting The Logo Dos Donts Part 2.mp4 (133.16 MB)
- 05-The Keys To A Winning Presentation.mp4 (144.98 MB)
11-Module 10 Presenting Packaging and Psychology
- 01-Module 10 Introduction.pdf (149.91 KB)
- 02-Winning Logo Designs- Case Study.pdf (102.09 KB)
- 03-Colour Psychology for Logo Design.pdf (100.51 KB)
- 04-Exporting Packaging The Logo with Clearspace.pdf (135.04 KB)
- 05-Why We Use Mockups.pdf (152.86 KB)
- 01-Module 10 Introduction.mp4 (27.61 MB)
- 02-Winning Logo Designs- Case Study.mp4 (225.99 MB)
- 03-Colour Psychology for Logo Design.mp4 (234.22 MB)
- 04-Exporting Packaging The Logo with Clearspace.mp4 (170.09 MB)
- 05-Why We Use Mockups.mp4 (147.03 MB)
12-Module 11 – The Business Of Design
- 01-Your Pricing Journey.pdf (85.17 KB)
- 02-How To Go Full-Time.pdf (169.68 KB)
- 03-Business And Contracts For Designers.pdf (113.05 KB)
- 04-How To Find Your Price.pdf (170.17 KB)
- 05-Negotiating Pricing.pdf (122.34 KB)
- 06-Our Big Tips For A Successful Design Career.pdf (90.82 KB)
- 01-Your Pricing Journey.mp4 (235.56 MB)
- 02-How To Go Full-Time.mp4 (317.14 MB)
- 03-Business And Contracts For Designers.mp4 (314.31 MB)
- 04-How To Find Your Price.mp4 (314.31 MB)
- 05-Negotiating Pricing.mp4 (381.89 MB)
- 06-Our Big Tips For A Successful Design Career.mp4 (275.39 MB)
Official External Resources
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Final Course Fit
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